Bring me the
stubborn problem.

I build websites for local businesses that need the phone to ring. If you already have one that doesn't, I fix it. Same person from your first email to launch day.

Three ways
to start.

Pick the one closest to where you are. If none of them fit, write anyway and tell me what's going on in your own words, even if you can't put a name to the problem yet.

01

A new site that brings in calls.

For a local business with no site yet, or one that's ready to start over. I design the whole thing around local search and the quote request, because that's where your work comes from.

  • Custom design and build
  • Service and location pages for local search
  • Quote forms and call buttons where customers look
  • Pages that load fast on a phone

Good fit if People search for what you do in your town, and you want them calling you instead of the shop down the road.

02

A fix for the site that isn't working.

Your site looks fine and still doesn't bring in work. I find what's costing you calls and fix that. The rest stays.

  • A plain-English review of what's in the way
  • Clearer quote forms and call buttons
  • Speed and mobile fixes
  • Broken links and dead ends cleaned up

Good fit if You get visitors, but the phone stays quiet and you can't tell why.

03

A care plan for the site you have.

The site works, but updates and new pages keep sliding down your list. I take them off it. It's ongoing work, priced as a separate plan.

  • Platform, plugin, and theme updates
  • Fixes when something breaks
  • New service and location pages as you grow
  • Broken-link checks before visitors find them

Good fit if Your site is fine until it isn't, and you'd rather not be the one who finds out.

How it
goes.

Five steps. I'm the one on the other end of all five.

  1. You write.

    A few lines about the business and the problem is plenty. There's no intake form and no sales call to book.

  2. I reply.

    Me, not an autoresponder. Usually with a few questions and a rough first take on how I'd go at it.

  3. We agree on scope.

    Before any work starts, we write down what's included and what it costs.

  4. I build it.

    You watch it come together instead of waiting for one big reveal at the end, so you can push back on a layout or a line of copy while it's still easy to change.

  5. Launch, then your call.

    Once it's live, the site and the code belong to you. If you want me to keep it updated, that's the care plan. It costs extra. Skip it if you'd rather look after things yourself.

What you
won't get.

I keep it small. That rules a few things out.

  • An account manager.You email me, and I answer.
  • A handoff to a junior.The person you email is the one building it.
  • A black box.Readable code and plain notes on what changed.
  • A surprise invoice.Scope and price are agreed before work starts.
  • A site you can't take with you.The code is yours. Keep it, move it, or hand it to someone else.
  • A spot in a queue of fifty.I take on a few projects at a time.

Write the first
email in a minute.

Tap whatever fits and the draft writes itself. Nothing goes anywhere until you hit send in your own email app, so you can rewrite as much of the draft as you like before it ever leaves your outbox.

1 What do you need?
2 Where are things now?

Pick one above first.

3 When?
4 The details (optional)
Draft
To
Pragmatic Bear
Subject
A project

Hi Pragmatic Bear, Tap the options and this writes itself.

Open in my email

Nothing is sent from this page. It only opens a draft in your email app.

Or skip the form and just write.

hello@pragmaticbear.com

It all comes to one inbox, and I'm the one reading it.